One Year In Now Media – by Simon Staffans

Clockwork Watch is featured in Simon Staffans‘ article “One Year In Now Media” – an in depth look at the transmedia industry. It is a great summary of where this emerging genre is, and where many of us hope to drive it. Clockwork Watch creator Yomi Ayeni contributed a section on the development of this very project.

Clockwork Watch changes gear in 2013, we are going for a more engaging story, told through live events. While the start of this narrative has been online, the next stage is more engaging, immersive, and physically participatory. The tone of the storyworld changes, people will be encouraged to claim real estate in the world, and bring it to life at our events.”

Kindly check it out, it is a cracking read and Happy New Year!